ZING
ZING
ZING
Brand & Visual Identity | Packaging Design
Brand & Visual Identity | Packaging Design
Brand & Visual Identity | Packaging Design
Type
Type
Type
Internship Project
Internship Project
Internship Project
Internship Project
Year
Year
Year
2025
2025
2025
2025
Tools
Tools
Tools
Brief
Brief
Brief
Zing is a branding and packaging project for an eco-friendly self-heating food container centred on convenience, speed, and sustainable on-the-go living.
This project was made during my internship at Prosmart Concepts, Mumbai under the mentorship of Mr. Atul Anand.
Zing is a branding and packaging project for an eco-friendly self-heating food container centred on convenience, speed, and sustainable on-the-go living.
This project was made during my internship at Prosmart Concepts, Mumbai under the mentorship of Mr. Atul Anand.
Zing is a branding and packaging project for an eco-friendly self-heating food container centred on convenience, speed, and sustainable on-the-go living.
This project was made during my internship at Prosmart Concepts, Mumbai under the mentorship of Mr. Atul Anand.
Zing is a branding and packaging project for an eco-friendly self-heating food container centred on convenience, speed, and sustainable on-the-go living.
This project was made during my internship at Prosmart Concepts, Mumbai under the mentorship of Mr. Atul Anand.
The Concept
The Concept
The Concept
A biodegradable disposable self-heating container for single-use meals.
A biodegradable disposable self-heating container for single-use meals.
A biodegradable disposable self-heating container for single-use meals.
A biodegradable disposable self-heating container for single-use meals.
Keywords:
Keywords:
Keywords:
On-the-Go
Sustainable
Quick
On-the-Go
Sustainable
Quick
On-the-Go
Sustainable
Quick
On-the-Go
Sustainable
Quick
Biodegradable
Self-heating
Effortless
Biodegradable
Self-heating
Effortless
Biodegradable
Self-heating
Effortless
Biodegradable
Self-heating
Effortless
Visual Direction
Visual Direction
Visual Direction
Packaging material
Packaging material
Packaging material
Bold Typography, usage of colour
Bold Typography, usage of colour
Bold Typography, usage of colour
Rectangular sleeve,
cost efficient and low wastage
Rectangular sleeve,
cost efficient and low wastage
Rectangular sleeve,
cost efficient and low wastage
Rectangular sleeve,
cost efficient and low wastage
Rectangular sleeve,
cost efficient and low wastage
Why the name Zing?
Why the name Zing?
Why the name Zing?
Dynamic and energetic, conveying speed and efficiency.
Dynamic and energetic, conveying speed and efficiency.
Dynamic and energetic, conveying speed and efficiency.
Represents the quick pull that activates heating
Represents the quick pull that activates heating
Represents the quick pull that activates heating
Short and catchy for easy recall value
Short and catchy for easy recall value
Short and catchy for easy recall value
Short and catchy for easy recall value
Logo Explorations
Logo Explorations
Logo Explorations
The Logo
The Logo
The Logo
The Zing logo uses a rounded container inspired frame and bold custom typography to convey energy. The Z–G stroke forms an upward arrow symbolising rising heat, speed, and convenience.
The Zing logo uses a rounded container inspired frame and bold custom typography to convey energy. The Z–G stroke forms an upward arrow symbolising rising heat, speed, and convenience.
The Zing logo uses a rounded container inspired frame and bold custom typography to convey energy. The Z–G stroke forms an upward arrow symbolising rising heat, speed, and convenience.
Colour Explorations
Colour Explorations
Colour Explorations
Colour Palette
Colour Palette
Colour Palette
Iconography
Iconography
Iconography
The Packaging
The Packaging
